At the end of last year, I noted that I felt like I had talked a lot about journalism. Primarily my criticism of how the journalistic mainstream had failed in their primary calling. It occurred to me that it’s easy to criticize, harder to offer solutions. With that in mind, I’d like to offer up my ideas on what we, as the consumer, should expect from our journalists.
It’s pretty simple really. Just three things. Complete, accurate information. The context for that information, and a boundary between analysis and commentary.
First, complete accurate information. Seems obvious right? Drawing on a conversation I recently had with an old friend, let me offer an example. My friend noted that he was seeing a lot more trampolines in the yards of his neighborhood. He had also heard a news story about accidents on them. Let’s make up a number, say twenty-seven thousand accidents last year related to trampolines. That may be accurate, but it may not be complete. Is the story different if twenty-six thousand of those accidents are during construction of the trampoline as compared to being in use? Yes, it does.
That leads us into the concept of context. Information does exist in a vacuum. If we had half that number of accidents the year before that can one story. But what if the actual number of accidents is the same but the number of trampolines has grown by three hundred percent? That’s actually an improvement, even though the gross number remains the same. Thus, placing information in its appropriate context is important.
Finally, we need to keep a boundary between analysis and commentary. Analysis helps us to understand information within context. I’m not an expert in international economic theory, so it is helpful if someone can explain how things work. Commentary is designed to persuade you how to think about the story. Looking at the growth of trampoline sports, the dangers in assembling them and their impact on the health of our children is analysis. Telling you that they are dangerous is commentary. There is room for commentary, this program is commentary. But commentary should always be separated from journalism. It is not the journalist’s purpose or mission to persuade. It is journalism’s role to inform so that the public has the information, context, and analysis needed to weigh the facts and make up our own minds about whatever the subject at hand is.
Of course, that is only half the equation. We, the public, are responsible for the other half. I’ll take a look at that in another program this week.
Because expectations can run both ways.
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